What is the purpose for people to write a blog? Some people will say I want to share my good things with someone who has the same interest with me. Some people will say I want to voice out my opinions. Some people will say I want to promote my products….
How about you? You probably want to share your good things with someone and at the meantime you can earn some easy money online! On the other hand, you may only want to make money online via blogging and plan to write something that you are not familiar.
How to make money online via blogging? In this case, the first monetizing method you should think about is Google Adsense. Google Adsense is an advertising program from Google where Google places relevant advertisement on the website. The website’s owner will be paid when the visitor click on the advertisement. This is a pay per click advertisement and is known as Google Adwords. Your income will depend on how much the advertiser sets for the bidding price.
As a newbie, if you want to make money online via blogging, you have to do a niche market research as below.
- The easiest way to get an idea which niche should you pick is to browse at this website http://ezinearticles.com. This website is a famous article submission website and you can choose a niche to write about from the article categories. For example, you can click on category “Health and Fitness” and choose “Depression” as the niche you want to write.
- Then, you have to find out whether there is a demand for this niche. You can check the demand at this website https://adwords.google.com/select/KeywordToolExternal. Firstly, key in the word “Depression” as the keyword and click “Get keyword ideas”.
You can get the idea of whether there is a demand for this niche by referring to the columns of “Advertiser Competition” and “Approximate Average Search Volume”.
For “Advertiser Competition”, how much the green horizontal bar is filled will indicate the number of advertisers for a particular keyword. For “Approximate Average Search Volume”, the number will indicate how many people search online for a particular keyword. Therefore, these two columns will be your indicator to check for the demand of the particular niche. In other words, the niche must consist of sufficient advertisements and people to search on it.
- Finally, you have to check whether the niche you have chosen is profitable. You can check this on the same website. On the same webpage, you will observe there is an option box “Choose columns to display”. It is located below the button of “Get keyword ideas”. Go to this option box and select “Shows Estimated Avg. CPC”.
Then, you will observed another option box “Calculate estimates using a different maximum CPC bid” appears on the left of option box “Choose columns to display”. Go to the option box “Calculate estimates using a different maximum CPC bid” and select “US Dollars (USD $)”. Click on the “Recalculate” button. After that, the value of “Estimated Avg. CPC” will appear.
The higher CPC value of certain keyword, the more profitable the niche is. Bear in mind that this CPC value is only the indicator for you to find a profitable niche and the value is not the money you will get when a visitor click on the advertisement.
It is advisable to use this free keyword tool at https://adwords.google.com/select/KeywordToolExternal to do niche market research first before starting to write a blog. You will get your first $100.00 from Google faster by writing a profitable niche blog.
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